Big Screen, Small Space: Short-Throw 1:1.09 Projectors for Consumers and Retailers

• The global projector market is expanding rapidly. In 2024, worldwide shipments are expected to exceed 20 million units, with home projectors driving strong growth.
• The home theater projector segment is projected to grow from $4.4B in 2024 to $8.2B by 2030, reflecting a CAGR of 8.9%.
• Affordable HD (1080p) projectors, like single LCD models, are increasingly popular as consumers seek large-screen experiences without high costs.

• Space-saving: A throw ratio of 1.09 means a 100-inch screen can be projected from just 2–2.5 meters away—perfect for small apartments, bedrooms, or office rooms.
• Flexible placement: Short-throw reduces shadows and glare, making the projector ideal for families or temporary setups.
• Easy demonstration: Retailers and distributors can showcase short-throw projectors without requiring large spaces.

• Consumers: Enjoy big-screen experiences in small spaces; simple setup; flexible placement; streaming-ready options with GTV versions.
• Retailers / Distributors: Easy demonstration; low-cost setup; attractive to budget-conscious customers seeking home theater experiences.
• Cost-effective: Single LCD short-throw projectors meet everyday entertainment, office, and light gaming needs without high price points.

• Measure the distance from wall to projector to select the right model.
• Use a white wall or simple screen for optimal display.
• For retailers, set up small demonstration zones to highlight the short-throw advantage. Provide videos or images showing real room setups to help customers visualize the experience.

• Market growth: Home and office projector demand is rising globally.
• Trend alignment: Short-throw projectors are increasingly preferred for small spaces.
• Channel-friendly: Affordable, portable, and easy to demonstrate—ideal for retail and e-commerce promotion.
• Clear value proposition: Short-throw + FHD + low cost is a combination that resonates with both consumers and distributors.

Takeaway: B1 (including GTV), D1, and D2 short-throw LCD projectors deliver practical large-screen solutions for small spaces, offering compelling value for both end-users and retail partners.